Future University In Egypt (FUE)
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Altagamoa Al Khames, Main centre of town, end of 90th Street
New Cairo

List of Courses

E-business and Digital Firms

  • Course Code :
  • Level :
  • Course Hours :
    3.00 Hours
  • Department :
    Department of Information Systems

Instructor information :

Area of Study :

-Apply the basic concepts and theories of E-business and E-commerce -Combine and evaluate different tools and facilities for E-commerce -Use modern techniques, up to date methods and tools for managing digital firms -Demonstrate professional responsibilities, ethical, cultural and societal aspects for e-commerce -Deal with the individual, social, environmental, organizational and economic implications of the application of digital enterprises -Own the needed knowledge and skills in the new digital market -Understand fundamentals of Systems Development Life Cycle (SDLC), information networks, information security, e-commerce, crisis management, and other evolutionary aspects of IS -Use and adopt the appropriate knowledge and skills base to pursue a career managing and developing information systems in a contemporary business context -Understand the operational, strategic and practical issues in information systems currently relevant to small, medium and large enterprises

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E-business and Digital Firms

This subject provides a detailed overview of the concepts and processes used in doing business electronically. This will include information exchange processes (EDI) and inter- and intra-organizational communications; electronic exchange and business including EFT, smart cards and electronic money; security issues and networks; internets, intranets and extranets; business models and e-commerce; the internet customer and marketing; economics and e-commerce; taxation, business and exchange issues in e-commerce; legal and ethical issues in e-commerce. Students will receive experience in using and adapting existing www and electronic commerce software in developing applications of e-commerce in real-world contexts

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E-business and Digital Firms

Course outcomes:

a. Knowledge and Understanding:

1- Identify the up to date technologies used to support E-business
2- Identify the principles of economics and management of digital enterprises
3- Describe e-commerce systems

b. Intellectual Skills:

1- Test and evaluate the functionality of E-commerce and digital enterprises
2- Demonstrate the role of modern IS in the society
3- Predict innovative techniques for digital marketing

c. Professional and Practical Skills:

1- Analyze, design, implement, test, maintain and manage electronic services
2- Design some effective methods for securing payments
3- Use Web-based systems effectively for marketing and advertising

d. General and Transferable Skills:

1- Work in a team effectively and efficiently considering time and stress management
2- Apply communication skills and techniques in presentations using various methods and tools
3- Apply quantitative methods and skills in understanding and presenting cases

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E-business and Digital Firms

Course topics and contents:

Topic No. of hours Lecture Tutorial/Practical
Introduction to E-business and Digital Firm 4 2 2
E-Commerce Business Models and Concepts 4 2 2
E-Commerce Infrastructure: The Internet, Web, Databases and Mobile Platform 4 2 2
Building an E-Commerce Presence: Websites, Mobile Sites, and Apps 4 2 2
E-Commerce Security and Payment Systems 4 2 2
E-Commerce Marketing and Advertising Concepts 4 2 2
Social, Mobile, and Local Marketing 4 2 2
Online Retail, Content and Services 4 2 2
Mid-Term Exam 2
Social Networks, Auctions, and Portals 4 2 2
B2b E-Commerce: Supply Chain Management and Collaborative Commerce 4 2 2
B2b E-Commerce: Enterprise Resource Planning 4 2 2
Presentation/Discussion of Case Studies 4 2 2
Final Exam 2

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E-business and Digital Firms

Teaching And Learning Methodologies:

Teaching and learning methods
Interactive Lectures including Discussions
Practical Lab Sessions
Reading Materials
Online Material
Self-Study / Project
Case Studies
Problem Solving

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E-business and Digital Firms

Course Assessment :

Methods of assessment Relative weight % Week No. Assess What
Assignments 5.00 4
Final Exam 40.00 14
Midterm Exam (s) 20.00 9
Others (Participations) 5.00
Presentations 5.00
Quizzes 10.00 5
Team Work Projects 15.00 12

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E-business and Digital Firms


Book Author Publisher

Course notes :

An Electronic form of the Course Notes and all the slides of the Lectures is available on the Students Learning Management System (Moodle)

Recommended books :

Kenneth C. Laudon and Jane P. Laudon, Management Information Systems: Managing the Digital Firm, 15th edition, 2018, PEARSON, ISBN: 978- 0134639710 Paul Bocij, Andrew Greasley and Simon Hickie, Business Information Systems: Technology, Development and Management for the E-Business, 5th edition, 2014, PEARSON ISBN: 978- 0273736455

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